Corona! COVID-19: omnipresent in the news, in our daily lives. Huge impact on our private and business routine. All around the world we fight with the consequences of the Corona pandemic.

We are all facing the same issues across the globe – in our private and business life. See things with your clients´eyes – excellent client experience was never easier, more needed and more welcomed then these days.

Showing interest for your clients issues, being empathetic for the concerns, needs and fears of your clients – this behavior is giving you, your company the chance to show that true client advocacy is not a matter of lip service but a matter of true empathy and interest for your clients needs.

This time of global crisis is a great chance to move a bit closer, to think of each others and to undermine this empathy with little messages of interest and concern. Be interested in the concerns of your clients, listen and give faith and trust. Send our cheer ups to the people you work with – both inside and outside to show your empathy and interest – in good and in bad times.

What could you do?

• Regularly check with your clients & collegues how they are doing – listen to them.
• Schedule short meetups on video – you might not be able to progress your projects but you have a chance to talk about different things that grow a relationship
• Share messages of joy and trust – cheering up always helps!

We have a severe, global crisis that likely will not go away soon – we are in this together – show your clients that you care and that you think of their well being. It is a great chance to grow your relationship – and it is just a good sample of kindness.